We thank Third Sector Magazine for publishing this article.
Don’t damage trust.
When you put $20 in the charity collector’s can at the traffic lights, you trust that it goes to the people the charity was set up to help. But how do you know if this is actually the case?
The vast majority of donations Australians make are on the spur of the moment, often triggered by emotional concern for a cause that is close to their hearts. There is little opportunity, inclination or sense for someone making a small donation to expend effort doing due diligence on the recipient.
So, what are some ways that charities cheat their donors? And what can be done about it?
